# Developing Intuitive Agtech with Gripp CEO Tracey Wiedmeyer

> In this episode of the Spilled Salt Podcast, the conversation explores the realities of building an agtech startup from the ground up.

Source: https://getagripp.com/post/developing-intuitive-agtech-with-gripp-ceo-tracey-wiedmeyer
Published: May 11, 2025. Category: Podcasts.

From *Spilled Salt*, May 11, 2025.

In this episode of the *Spilled Salt* Podcast, the conversation explores the realities of building an agtech startup from the ground up. From the early development of Gripp’s intuitive, low-friction software to the importance of listening closely to producers, the discussion highlights how user feedback shapes meaningful innovation. It’s a candid look at entrepreneurship in agriculture and the lessons learned along the way.

[Listen on Spotify](https://open.spotify.com/episode/63BwUA3FZ0zQrWJepSSsSf)